Sustainable greed

For as long as I can remember, I have been a passionate advocate of sustainable living. For more than 15 years, I worked to bring that passion into the hospitality industry and in my own cleantech startup; this afforded me the privilege of leading several key ESG and CSR projects within different locations and hone and develop the Sustainable Greed method.

Now, through this book and the supporting consulting services we provide, I am aiming to bring that drive and experience into a wider array of industries because I believe that living sustainably is not at odds with running a highly profitable business that benefits the community where it is based.